Banking on engagement

2 min read|Published July 17, 2024

With consumers more empowered to manage their money than ever before, financial institutions should be continually thinking about how they engage with their customers. Download the new Tink white paper below to find out more.

Personal Finance Management (PFM), as it is often called, is the modern way that consumers view, manage, and analyse their financial selves, primarily via online banking on desktop and mobile apps. This is why banks – as shown in this white paper – are elevating their consumer engagement experience, to keep pace with technological developments, and ultimately acquire and retain new customers who expect a seamless, insightful digital financial experience.

New research undertaken by Tink in the UK – where over 2,000 consumers and 101 retail banking executives were surveyed – as well as nationally representative consumer research in France and Germany, shows that there is a clear demand for money management tools, especially among younger customers. Winning, and crucially retaining, this kind of business is a key factor for banks looking to future-proof their business.

Download the white paper below and you will learn about:

Why now is the time for banks to act
The rising trend of the subscription economy
Future trends and predictions

CategoryProductTagsbanking

More in Product

2024-08-05

5 min read

Feature update: Savings Goals elevates your money management experience

Reaching financial goals can be daunting – so we’ve updated Savings Goals, a feature of Tink Money Manager designed to help banks empower customers to proactively save and achieve financial wellness.

This image depicts a tablescape from above with a slice of cake, fork, drinking glass and mobile phone, with the phone screen displaying Tink's Variable Spend feature in action.

2024-05-30

5 min read

Meet Variable Spend: our latest feature for intelligent expense tracking

Expense tracking can be detailed as well as intuitive – say hello to Variable Spend, a new feature of Tink Data Enrichment designed to help banks offer their customers more insight.

This image depicts an abstract illustration to convey the concept of a categorisation model that extracts value from account and transactional data, with the aim of resulting in a cleaned data set.

2024-05-28

12 min read

Risk decisioning essentials: our latest categorisation model updates to help you get ahead

Confident decisions, top quality reports and going to market faster are just some of the benefits Tink’s new categorisation model has for lenders – deep dive into the world of generative AI, multilingual models, and more with this guide.