Consumer engagement

Accelerate consumer engagement

One platform - multiple possibilities to engage consumers in your banking app. Provide a valuable digital banking experience by transforming transactional data into innovative and engaging features.

Some industries we serve:

  • Retail Banks

  • Neo-banks

  • Lenders

Financial coaching

Financially coach consumers through enriched data and intelligent tools

Make the most out of your transactions data with Tink’s enrichment and digital financial tools. Provide your customers with a categorised view of their finances, and coach them to optimise their finances with out-of-the-box tools and insights across all their accounts. Make the user experience proactive by allowing them to track and optimise their expected future cash flows by viewing their upcoming expenses.

Consumer engagement Engage & coach
Financial coaching

Financially coach consumers through enriched data and intelligent tools

Make the most out of your transactions data with Tink’s enrichment and digital financial tools. Provide your customers with a categorised view of their finances, and coach them to optimise their finances with out-of-the-box tools and insights across all their accounts. Make the user experience proactive by allowing them to track and optimise their expected future cash flows by viewing their upcoming expenses.

Manage fixed costs & subscriptions

View and manage recurring spend

Increase consumer engagement by offering overviews of all regularly ingoing and outgoing expenses in one simple interface, or identifying where your users can cut more costs based on their historical spending habits. Allowing you to get to know your users spending patterns better, while offering them better control of recurring spend.

Consumer engagement Enrich your data
Manage fixed costs & subscriptions

View and manage recurring spend

Increase consumer engagement by offering overviews of all regularly ingoing and outgoing expenses in one simple interface, or identifying where your users can cut more costs based on their historical spending habits. Allowing you to get to know your users spending patterns better, while offering them better control of recurring spend.

Personalised insights

Personalise the digital banking experience

Drive more consumer engagement with personalised nudges and insights from financial coaching features. Push instant triggers and notifications that provide relevant insights at the right time, and keep users returning to your channel for more support.

Banking app mockup
Personalised insights

Personalise the digital banking experience

Drive more consumer engagement with personalised nudges and insights from financial coaching features. Push instant triggers and notifications that provide relevant insights at the right time, and keep users returning to your channel for more support.

Third party collaboration

Innovate with ecosystem partners

Enrich your digital banking experience with additional solutions beyond financial coaching, such as sustainability coaching or subscription management.
By powering your services with solutions from our ecosystem partners, you can meet customer demands and increase the number of interactions in your app. Available through one API and in a quicker time to market through the Tink platform.

Consumer engagement Third party collaboration
Third party collaboration

Innovate with ecosystem partners

Enrich your digital banking experience with additional solutions beyond financial coaching, such as sustainability coaching or subscription management.
By powering your services with solutions from our ecosystem partners, you can meet customer demands and increase the number of interactions in your app. Available through one API and in a quicker time to market through the Tink platform.

Be the go-to banking app of tomorrow – today

Case study

How NatWest brought Tink and Cogo together to boost sustainability

Challenge
With so many people sharing environmental concerns, but at a loss as to how they can contribute, NatWest saw an opportunity to help consumers understand their climate impact and make more sustainable choices.

Solution
NatWest brought Tink and Cogo together to launch a carbon tracking solution in their mobile banking app. The feature combines Tink’s financial data enrichment technology with Cogo’s proprietary platform to create carbon tracking insights for users

Built using
Give your customers the financial coach they need to better understand, manage and improve their finances. Engage, inspire and convert customers by using data to give valuable personalised insights.
Money Manager

Consumer engagement Case study
Case study

How NatWest brought Tink and Cogo together to boost sustainability

Challenge
With so many people sharing environmental concerns, but at a loss as to how they can contribute, NatWest saw an opportunity to help consumers understand their climate impact and make more sustainable choices.

Solution
NatWest brought Tink and Cogo together to launch a carbon tracking solution in their mobile banking app. The feature combines Tink’s financial data enrichment technology with Cogo’s proprietary platform to create carbon tracking insights for users

Built using
Give your customers the financial coach they need to better understand, manage and improve their finances. Engage, inspire and convert customers by using data to give valuable personalised insights.
Money Manager

For industry leaders

“We see situations where the Spending feature makes a real difference in people’s lives. We’re seeing incremental changes, in the amount the app is really being used - and people are taking action, themselves, to budget and set aside money.”

Wendy Redshaw

Retail Bank’s Chief Digital Information Officer at NatWest

Discover the full story

Increase consumer engagement through digital banking

Consumer expectations for digital banking are rapidly increasing and moving towards customised solutions. Continue expanding your digital offering and meet consumer needs through the right tools in your app.

Create better understanding

.. of your consumer base, both within and beyond the financial scope

Increase engagement

Daily interactions with customers through providing them with tools to better understand their finances

Accelerate innovation

Easily build new features, or plug in with third-party providers to add more value to financial transactions in the digital banking app.

Fast time to market

Tink does all the heavy lifting, so you can power use cases for your consumers

Personalised financial services with open banking

We surveyed approximately 2,000 UK consumers about their financial circumstances – and how they think financial service providers should be stepping up to help them.

1/3

… over a third of UK consumers surveyed would switch banks if it provided them with tailored financial support.

47%

… still rely on manual tools to track their spending, meaning there is a lack of proper digital tools that support in obtaining an up-to-date view of their finances.

37%

… feel that they lack control of their finances and want more support from their banks.

Get started with Tink

Contact our team to learn more about what we can help you build – or create an account to get started right away.

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